Whether your budget is $99 to send your story to targeted media influencers or seven-plus figures for a national video campaign, CPN Media Solutions has an offering to meet your needs.
Branded content from CPN Media Solutions is more than just marketing; it's an immersive storytelling experience designed to connect your brand with your audience on a deeper level.
Leveraging our 145-year legacy in storytelling, we create compelling narratives that resonate across multiple forms of media. From the written word in both print and digital formats, to short-form video content optimized for web, mobile, social, and OTT/CTV platforms, we ensure your story is heard, seen, and felt.
Our team also crafts arresting visuals and interactive games to engage your audience in a dynamic way. Then we strategically place these stories in trusted and natural environments, enhancing their credibility and impact.
At CPN Media Solutions, we believe in the power of storytelling, and we're committed to helping your brand tell its story in the most impactful and authentic way possible.
In the evolving digital landscape, owning your data is paramount. At CPN Media Solutions, we empower brands to build and nurture their first-party data, forging direct and meaningful connections with customers and leads.
Starting with simple yet effective strategies like contests or sweepstakes, we facilitate the initial touchpoint to gather leads. But we don’t stop there. Recognizing the power of high-value branded content, we craft a series of interactions designed to progressively draw prospects closer.
Each piece of content, each engagement opportunity, is meticulously designed to deepen the relationship between your brand and its audience.
With CPN by your side, not only do you gain a richer understanding of your audience through first-party data, but you also cultivate a community of engaged and loyal customers, ready to champion your brand.
Experience the power of nationwide newspaper advertising (print & digital) with CPN Media Solutions, part of the Colorado Press Association.
With a single call, we can place your print ads, from complex wraps and full-page spreads in thousands of newspapers across the country to fractional ads in a select few. Our services extend to a display ad network offering 2x2 and 2x4 ads, and statewide classifieds starting as low as $300.
We also provide guaranteed rates, deliverability, and simplified billing for O&O digital ads on newspaper websites. Leveraging our strong relationships with newspapers nationwide, we negotiate competitive media rates, ensuring you receive the best value for your investment.
With CPN Media Solutions, enjoy the convenience of a single point of contact, a single invoice, and the assurance of seamless campaign management and optimization across all types of print and online news media.
Harness the power of CPN Media Solutions' ethnic media ad network to reach diverse and desirable BIPOC audiences.
These audiences, often difficult to reach through programmatic and mainstream channels, place immense trust in their ethnic publications, making them a primary source of information. Our network allows advertisers to tap into this trust, reaching any demographic category.
According to a report from the University of Georgia, BIPOC markets have $3.9 trillion in buying power, underscoring the immense influence of these desirable audiences.
By placing your brand in the context of these trusted ethnic media sources, your brand can break through digital clutter to enhance its perceived value and effectiveness. Consider placing ads in print, web/mobile, newsletters and even podcasts to experience the benefits of advertising in the most trusted and effective media sources for these audiences.
CPN Media Solutions offers a unique advertising solution based on first-party data for local news readers, leveraging our deep relationships with the most-trusted and most-visited local websites the country.
As third-party cookies become less viable, our first-party data becomes an invaluable asset for advertisers, enabling precise targeting and improved marketing results. We specialize in reaching readers of local news, a demographic that, according to a 2023 study from Coda Ventures, includes 8 out of 10 Americans every month.
These readers are highly engaged in their communities, trust their local sources, and consider both earned media and advertising in these sources when making purchasing decisions. With our new, exclusive offering in Colorado, we offer retargeting of local news readers, aggregating these highly desirable readers and targeting them across the web, OTT/CTV, and other programmatic offerings.
Imagine the impact of following up your advertising in these trusted brands by targeting these readers as they traverse the web and stream their favorite shows.
CPN Media Solutions, in partnership with a best-of-breed partner, offers a unique and specialized service for political and issue/advocacy advertising.
Our advanced approach combines technical depth with political expertise to drive superior outcomes for our clients. We offer cutting-edge services such as addressable geo-fencing, mobile device ID targeting, cross-device graphs, surgical keyword targeting, and website retargeting. Our partner's proprietary web crawler reviews over 13 billion search terms per month, covering content terms in over 300 languages, and executing ad buys to ensure delivery. Additionally, we provide advanced data cleaning and targeting, ensuring your message reaches the right audience.
Beyond this specialized offering, advertisers can also target news readers, a demographic known for their high engagement and propensity to vote, making them an ideal audience for any political or advocacy campaign.
CPN Media Solutions and its partner offers the most precise targeting of actual voters, where they actually vote, as well as legislators and other decision-makers and influencers.
CPN Media Solutions offers an array of creative activations designed to make your brand stand out.
Our experienced team has led event integrations, produced engaging podcasts, and developed interactive games for global brands. We're not just about traditional advertising; we're about creating memorable experiences that resonate with your audience. From conceptualizing unique ideas to executing them flawlessly, we've even created a viral phenomenon.
Whether you're looking to engage your audience in a new way, launch a product, or simply make a splash, our creative activations are designed to deliver impact. For a glimpse into our work, check out our case studies.
CPN Media Solutions offers an extensive press release service that can help you reach virtually every local news outlet in a state or across the entire country.
Through our strong partnerships with press associations and their direct relationships with member newsrooms, we provide unparalleled access to thousands of newsrooms, including print, digital, TV, radio, magazines and podcasts. Whether you're targeting a specific state or aiming for nationwide coverage, our press release service ensures your message reaches the right outlets.
Starting as low as $99, our service offers an affordable and effective solution for disseminating your news and reaching your target audience. We can also help write your press releases for maximum uptake.
Experience the power of advertising in newsletters with CPN Media Solutions. Our extensive network spans publishers across the country, reaching several million readers with an impressive average open rate of 42% (prior to Apple's inflation of open rates).
Newsletters have proven to be an effective medium for media brands, offering a direct and intimate connection to audiences. When your advertisement is placed within the context of a trusted brand's newsletter, it benefits from the "halo effect," inheriting the credibility and positive associations of the host brand.
This strategic placement in the inbox, alongside content from a trusted source, not only increases visibility but also enhances the perceived value of your brand.
With the growing trend of consumers seeking out curated, personalized content, advertising in newsletters offers an effective and efficient opportunity to reach your target audience in a meaningful and impactful way.
If you'd like to start or improve your own newsletter to build stronger bonds with your audience, we can also be your partner on that journey.
At CPN Media Solutions, our programmatic digital services encompass Real-Time Bidding (RTB), Data Management Platforms (DMP), Demand-Side Platforms (DSP), Private Marketplaces (PMP), Dynamic Creative Optimization (DCO), Cross-Device Targeting, Geo-Fencing & Geo-Targeting, and strategies like Retargeting & Lookalike Audiences.
But the true magic happens when these standard programmatic buys are seamlessly integrated with our branded content, first-party data with lead generation, news audience retargeting, and other proprietary solutions.
Our unique approach marries the best of digital advertising best practices with an expansive array of content services that not only captivate but also drive conversions.
With CPN Media Solutions, you're not just getting an ad service; you're investing in a holistic strategy that understands the power of content and its pivotal role in today's digital ecosystem.
We believe in creating narratives that resonate, ensuring your brand's message doesn't just reach its audience but also leaves a lasting impact.
Unlock the power of permission-based acquisition email marketing with CPN Media Solutions.
Our unique approach utilizes micro-surveys and daily triggers to prequalify intent to purchase, maximizing ROI across various verticals. With over 500,000 clicks generated daily through our network, we provide brands and ad agencies with the ability to reach a highly targeted audience.
Our system observes buying habits and behaviors throughout the year, allowing us to optimize campaign performance and target members who exhibit specific buying habits relevant to each campaign.
We tailor our data selection based on your unique needs, message, and targets, ensuring your campaigns reach the right audience at the right time.
This is one of our most cost-effective offerings, with a low minimum buy. Experience the benefits of fresh and responsive opt-in records, and see your overall results soar.
At CPN Media Solutions, we believe in empowering businesses with the knowledge and tools they need to thrive in today's dynamic media landscape. Our workshops and trainings are designed to provide actionable insights, hands-on experience, and a deeper understanding of the ever-evolving world of media and marketing.
For business leaders, our offerings include "AI for Marketing and Sales," which demystifies the role of artificial intelligence in modern marketing, and "Press Pass: Mastering Media Relations," tailored to perfect your media outreach and relationship-building techniques.
Agencies and marketers can elevate their expertise with our "Social Advertising" workshop, covering platforms from Meta to TikTok, and the "Agency Boot Camp," which delves into the foundational aspects of media strategies.
For chambers and associations we provide exclusive executive roundtables and specialized workshops tailored for your members, ensuring they stay ahead of trends.
Equip your team with the skills and insights they need to stand out and succeed.
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